The best way to build your nonprofit email list

Everyone knows that you need to have an email list…right? As a nonprofit, you probably have several email lists already. You might have one for donors and supporters and you probably have one for repeat donors. Many times nonprofits will even have a list of prospective donors who have not yet donated. How you have these lists segregated depends upon your CRM and also your email software, but having these various lists will help you to craft your messages and awareness as well as your fundraising requests.  But, not all email lists are created equal and there are proven ways […]

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